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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand Asset Valuator (BAV) 45918
102 Brand Association 14426
103 Brand Awareness 18582
104 Brand Building 58054
105 Brand Development 24276
106 Brand Development Index (BDI) 22414
107 Brand Equity 64942
108 Brand Essence 13774
109 Brand Identity 9984
110 Brand Image 38707
111 Brand Insistence 11169
112 Brand Knowledge 20315
113 Brand Ladder 26107
114 Brand Licensing 7694
115 Brand Loyalty 26799
116 Brand Management 28453
117 Brand Mapping 9987
118 Brand Mark 11556
119 Brand Messaging 8236
120 Brand Mix 24501
121 Brand Name 2197
122 Brand Penetration 20783
123 Brand Personality 18198
124 Brand Portfolio 14823
125 Brand Promise 20867
126 Brand Recall 22166
127 Brand Recognition 9192
128 Brand Salience 28475
129 Brand Strategy 5957
130 Brand Stretching 13140
131 Brand Valuation 15336
132 Brand Value 21793
133 Brand Variant 10613
134 Branding 16032
135 Break Even Analysis 8122
136 Break Even Point 41656
137 Break Even Pricing 10369
138 Breakthrough 13369
139 Broad environment 23941
140 Broadcast Television 9996
141 Brown Goods 7999
142 Business Assessment Array 8927
143 Business Buyer 17952
144 Business Buyer Behaviour 29660
145 Business Level Cooperative Strategies 28702
146 Business Portfolio 19226
147 Business-To-Government 5492
148 Buyer Behavior 18783
149 Buyer Classification 7792
150 Buying Behavior 15904
151 Buying by Specification 11752
152 Buying Criteria 17980
153 Buying Motives 42787
154 Buying Pattern 33119
155 Buying Structure 3899
156 Buzz Marketing 8960
157 By Product Pricing 74533
158 Bypass Attack (Leap frog) 32055
159 C-Level Selling 3305
160 C2B (Consumer to Business) 30863
161 C2C (Consumer-to-Consumer) 19376
162 Canned Presentation 15954
163 Canvas 5166
164 Captive Audience 7832
165 Captive Customer 15058
166 Captive Product Pricing 5568
167 Carryover Effects 11151
168 Cash Rebate 19505
169 Catalog Marketing 24902
170 Category Extension 34618
171 Causal Marketing 4027
172 Causal Research 32990
173 Celebrity Advertising 6798
174 Celebrity Testimonial 11075
175 Channel Distribution 21856
176 Channel Length 20796
177 Channel Levels 55460
178 Channel Marketing 7985
179 Channel Value Proposition 10290
180 Channel-Based Pricing 11166
181 Classified Advertisement 8040
182 Click Only Companies 20775
183 Closing the Sale 14897
184 Cold Canvassing 9450
185 Cold Market 14084
186 Combination Branding 16226
187 Combination Store 11434
188 Commercial Risk 14184
189 Commoditization 7162
190 Communication Adaptation 26653
191 Communication Research 35507
192 Communications Planning 10341
193 Comparative Advertising 4874
194 Comparison Shopping 8792
195 Compensation Plan 20287
196 Competition-Oriented Pricing 10752
197 Competitive Advertising 11436
198 Competitive Analysis 11296
199 Competitive Behavior 16632
200 Competitive Dynamics 49093
 
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